WWE continues to trademark new concepts or anything that they have in the pipeline.
It seems the company has filed another trademark on November 5th. According to a report by Heel By Nature, the company filed a trademark for “The Way.”
It is not known how WWE plan to use the trademark, but it is now their intellectual property. They filed the trademark under “wrestling exhibitions and performances,” so it is likely to be a new event.
Wrestling exhibitions and performances by a professional wrestler and entertainer rendered live and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports via an online community portal
We will have to see what the company does.
